![]() My goal is always for clients to feel confident updating their new site, so the tutorial serves as an opportunity for them to get comfortable with their new design. I also provide a personalized website tutorial for every client: a full-length video walking them through every page of their new website design. I believe every design decision should be made with intention and purpose Loom lets me share those intentions with the client. Loom lets me share those insights with the client, rather than sending a design proof without any context. I like being able to point out different aspects of the design, and the decisions I’ve made for those particular elements to appeal to the client’s target audience. Now, Loom allows me to walk through the Design Presentation one page at a time, sharing the intention behind every element of their design.ĭesign is subjective, but there are also certain associations and universal connotations that lend a particular feel to typography, graphics, and color. ![]() … and that’s all before I present their three logo design concepts! The background research and design strategy is crucial to my design process: it’s always the foundation to my work.įor a long time, I was putting in the research to develop strategic design concepts-but I wasn’t sharing any of that behind-the-scenes research with my client. During this presentation, I usually cover: A recorded video allows me to walk the client through all of the design strategy and research behind their initial brand concepts. It’s so simple and so effective in my everyday workflow.ĭesign Presentations are my number one favorite place to use Loom. You can also quickly trim videos and generate a transcript. They’re more personal than an email, save communication time, and they’re saved into your Loom library so you can grab the video link again anytime. I often send one-time video links via email, but you can also embed the links for long-lasting content on your website (example here) or client management software. It has been a life-saver in terms of personable communication and quick messaging (rather than scheduling a meeting or spending forever drafting up an email).Īll you have to do is hit record, share your message, and then send your video link! Loom is the best video recording software for recording your screen, face-to-camera, or both. Personally, I’m loving a subtle aesthetic background video for website or Pinterest content… or animated gifs for logos or website design. How are you using video in your business? I’m guessing you’re taking advantage of video in some way-whether that means creating reels, leveraging TikTok, or incorporating b-roll videos into your website. The best video recording software for my design business: Loom
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |